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Limited to: Location "Oakdale Circulating (2nd Floor)" 180 results found. Sorted by relevance | date | title .
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KEYWORDS (1-50 of 180)
 Most relevant titles entries 1-26
1 Add to Book Cart book jacket
Marketing strategy : a decision-focused approach / Orville C. Walker Jr. ... [et al.].
Boston : McGraw-Hill/Irwin, c2003.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .W249 2003
BOOK c2003
2 Add to Book Cart book jacket Rogers, Stuart C. (Stuart Clark)
Marketing strategies, tactics, and techniques : a handbook for practitioners / Stuart C. Rogers.
Westport, Conn. : Quorum Books, 2001.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415 .R567 2001
BOOK 2001
3 Add to Book Cart book jacket Jeannet, Jean-Pierre.
Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey.
Boston : Houghton Mifflin, c2001.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF1416 .J43 2001
BOOK c2001
4 Add to Book Cart book jacket Stauble, Vernon R.
Marketing strategy : a global perspective / Vernon R. Stauble.
Fort Worth, Tex. : Dryden Press, c2000.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .S868 2000
BOOK c2000
5 Add to Book Cart book jacket Cravens, David W.
Strategic marketing / David W. Cravens.
Boston : Irwin/McGraw-Hill, c2000.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.135 .C72 2000
BOOK c2000
6 Add to Book Cart book jacket
A handbook of proven marketing strategies for public transit / Texas Transportation Institute, South
Washington : National Academy Press, 1999.

Location: Oakdale Circulating (2nd Floor)
Call Number: TA1001.5 .A51 no.50
BOOK 1999
7 Add to Book Cart book jacket Schnaars, Steven P.
Marketing strategy : customers and competition / Steven P. Schnaars.
New York : Free Press, c1998.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .S345 1998
BOOK c1998
8 Add to Book Cart book jacket Percy, Larry.
Strategies for implementing integrated marketing communications / Larry Percy.
Chicago, Ill. : American Marketing Association ; Lincolnwood, Ill. : NTC Business Books, c1997.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.123 .P476 1997
BOOK c1997
9 Add to Book Cart book jacket Myers, James H.
Segmentation and positioning for strategic marketing decisions / James H. Myers.
Chicago : American Marketing Association, c1996.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.125 .M493 1996
BOOK c1996
10 Add to Book Cart book jacket Kerin, Roger A.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
Englewood Cliffs, N.J. : Prentice-Hall, c1995.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.135 .K47 1995
BOOK c1995
11 Add to Book Cart book jacket Phillips, Chris, 1941-
International marketing strategy : analysis, development, and implementation / Chris Phillips, Isobe
London ; New York : Routledge, 1994.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF1416 .P49 1994
BOOK 1994
12 Add to Book Cart book jacket Aaker, David A.
Strategic market management / David A. Aaker.
New York : Wiley, c1992.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .A23 1992
BOOK c1992
13 Add to Book Cart book jacket Schnaars, Steven P.
Marketing strategy : a customer-driven approach / Steven P. Schnaars.
New York : Free Press ; Toronto : Collier Macmillan Canada ; New York : Maxwell Macmillan International, c1991.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .S345 1991
BOOK c1991
14 Add to Book Cart book jacket Hamper, Robert J.
Strategic market planning / Robert J. Hamper, L. Sue Baugh.
Lincolnwood, Ill., USA : NTC Business Books, c1990.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .H276 1990
BOOK c1990
15 Add to Book Cart book jacket Samli, A. Coskun.
Retail marketing strategy : planning, implementation, and control / A. Coskun Samli.
New York : Quorum Books, 1989.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5429 .S275 1989
BOOK 1989
16 Add to Book Cart book jacket Fabozzi, Frank J.
Bond markets, analysis and strategies / Frank J. Fabozzi & T. Dessa Fabozzi.
Englewood Cliffs, N.J. : Prentice Hall, c1989.

Location: Oakdale Circulating (2nd Floor)
Call Number: HG4651 .F28 1989
BOOK c1989
17 Add to Book Cart book jacket Saunier, Fredric.
Marketing strategies for the online industry / Fredric Saunier.
Boston, Mass. : G.K. Hall, 1988.

Location: Oakdale Circulating (2nd Floor)
Call Number: Z286.E43 S38 1988
BOOK 1988
18 Add to Book Cart book jacket Wiklund, Erik.
International marketing strategies : how to build international market share / Erik Wiklund.
New York : McGraw-Hill, c1987.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF1009.5 .W555 1987
BOOK c1987
19 Add to Book Cart book jacket Root, Franklin R.
Entry strategies for international markets / Franklin R. Root.
Lexington, Mass. : Lexington Books, c1987.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF1009.5 .R595 1987
BOOK c1987
20 Add to Book Cart book jacket Stefflre, Volney.
Developing and implementing marketing strategies / Volney Stefflre.
New York : Praeger, 1986.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415 .S7524 1986
BOOK 1986
21 Add to Book Cart book jacket Cateora, Philip R.
Strategic international marketing / Philip R. Cateora.
Homewood, Ill. : Dow Jones-Irwin, c1985.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF1009.5 .C35 1985
BOOK c1985
22 Add to Book Cart book jacket
Marketing management and strategy : a reader / edited by Philip Kotler, Keith K. Cox.
Englewood Cliffs, NJ : Prentice-Hall, c1984.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .M3524 1984
BOOK c1984
23 Add to Book Cart book jacket Stern, Louis W., 1935-
Legal aspects of marketing strategy : antitrust and consumer protection issues / Louis W. Stern, Tho
Englewood Cliffs, N.J. : Prentice-Hall, c1984.

Location: Oakdale Circulating (2nd Floor)
Call Number: KF1609 .S74 1984
BOOK c1984
24 Add to Book Cart book jacket Kelley, Eugene J.
Marketing planning and competitive strategy / [by] Eugene J. Kelley.
Englewood Cliffs, N.J. : Prentice-Hall, [1972]

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .K43
BOOK 1972
25 Add to Book Cart
Marketing planning and strategy series.
Boston : Harvard Business Review, 1970?-

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415 .M34
BOOK 1970?
26 Add to Book Cart Boyd, Harper W.
Cases in marketing strategy / [by] Richard M. Clewett, Ralph Westfall [and] Harper W. Boyd, Jr.
Homewood, Ill. : R. D. Irwin, 1964.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415 .B6217 1964
BOOK 1964
 Highly relevant titles entries 27-62
27 Add to Book Cart book jacket Lovelock, Christopher H.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz
Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .L5883 2007
BOOK c2007
28 Add to Book Cart book jacket Hawkins, Del I.
Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Roger J. Be
Boston : McGraw-Hill/Irwin, c2007.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.33.U6 H38 2007
BOOK c2007
29 Add to Book Cart book jacket Levinson, Jay Conrad.
Guerrilla marketing : easy and inexpensive strategies for making big profits from your small busines
Boston, MA : Houghton Mifflin, 2007

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415 .L477 2007
BOOK 2007
30 Add to Book Cart book jacket Jarach, David.
Airport marketing : strategies to cope with the new millennium environment / David Jarach
Aldershot, Hampshire, England ; Burlington, VT : Ashgate, c2005

Location: Oakdale Circulating (2nd Floor)
Call Number: HE9797.4.E3 J37 2005
BOOK c2005
31 Add to Book Cart MacAllum, Keith.
The 21st-century community college : a strategic guide to maximizing labor market responsiveness / K
Washington, D.C. : U.S. Dept. of Education, Office of Vocational and Adult Education, 2004.

Location: Oakdale Circulating (2nd Floor)
Call Number: LB2328 .M33 2004
BOOK 2004
32 Add to Book Cart book jacket Sears, David, 1947-
Successful talent strategies : achieving superior business results through market-focused staffing /
New York : American Management Association, c2003

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5549.5.R44 S43 2003
BOOK c2003
33 Add to Book Cart book jacket Villamora, Grace Avellana.
Super searchers on Madison Avenue : top advertising and marketing professionals share their online r
Medford, N.J. : CyberAge Books/Information Today, c2003

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.2 .V497 2003
BOOK c2003
34 Add to Book Cart book jacket Leigh Fisher Associates.
Strategies for improving public transportation access to large airports / Leigh Fisher Associates, M
Washington, D.C. : National Academy Press, c2002.

Location: Oakdale Circulating (2nd Floor)
Call Number: TA1001.5 .A51 no.83
BOOK c2002
35 Add to Book Cart book jacket Allen, Cliff, 1948-
One-to-one Web marketing : build a relationship marketing strategy one customer at a time / Cliff Al
New York : Wiley, c2001

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.1265 .A419 2001
BOOK c2001
36 Add to Book Cart book jacket Hoffman, K. Douglas.
Essentials of services marketing : concepts, strategies & cases / K. Douglas Hoffman, John E.G. Bate
Mason, Ohio : South-Western, c2001.

Location: Oakdale Circulating (2nd Floor)
Call Number: HD9980.5 .H644 2001
BOOK c2001
37 Add to Book Cart book jacket Clark, Shawn.
The co-marketing solution : strategic marketing through better branding, improved trade relationship
Lincolnwood (Chicago), Ill. : NTC Business Books, c2000.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.13 .C548 2000
BOOK c2000
38 Add to Book Cart book jacket Nicholas, Joseph G., 1959-
Market neutral investing : long - short hedge fund strategies / Joseph G. Nicholas.
Princeton, N.J. : Bloomberg Press, 2000.

Location: Oakdale Circulating (2nd Floor)
Call Number: HG4930 .N535 2000
BOOK 2000
39 Add to Book Cart book jacket Aldrich, Douglas F.
Mastering the digital marketplace : practical strategies for competitiveness in the new economy / Do
New York : Wiley, c1999

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5548.32 .A43 1999
BOOK c1999
40 Add to Book Cart book jacket Nicholas, Joseph G., 1959-
Investing in hedge funds : strategies for the new marketplace / Joseph G. Nicholas
Princeton, NJ : Bloomberg Press, 1999

Location: Oakdale Circulating (2nd Floor)
Call Number: HG4930 .N53 1999
BOOK 1999
41 Add to Book Cart book jacket Downes, Larry, 1959-
Unleashing the killer app : digital strategies for market dominance / Larry Downes and Chunka Mui.
Boston, Mass. : Harvard Business School Press, c1998.

Location: Oakdale Circulating (2nd Floor)
Call Number: HD30.2 .D68 1998
BOOK c1998
42 Add to Book Cart book jacket Dreman, David N.
Contrarian investment strategies : the next generation : beat the market by going against the crowd
New York, NY : Simon & Schuster, c1998.

Location: Oakdale Circulating (2nd Floor)
Call Number: HG6041 .D658 1998
BOOK c1998
43 Add to Book Cart book jacket Cahill, Dennis J.
How consumers pick a hotel : strategic segmentation and target marketing / Dennis J. Cahill.
New York : Haworth Press, c1997.

Location: Oakdale Circulating (2nd Floor)
Call Number: TX911.3.M3 C34 1997
BOOK c1997
44 Add to Book Cart book jacket Lynch, Richard L.
European marketing : a strategic guide to the new opportunities / Richard Lynch.
Burr Ridge, Ill. : Irwin Professional Pub., c1994.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF1416 .L96 1994
BOOK c1994
45 Add to Book Cart book jacket Moschis, George P., 1944-
Marketing to older consumers : a handbook of information for strategy development / George P. Moschi
Westport, Conn. : Quorum Books, 1992.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.32 .M67 1992
BOOK 1992
46 Add to Book Cart book jacket Witt, Melanie Astaire, 1953-
Job strategies for people with disabilities : enable yourself for today's job market / Melanie Astai
Princeton, N.J. : Peterson's Guides, c1992.

Location: Oakdale Circulating (2nd Floor)
Call Number: HV1568.5 .W58 1992
BOOK c1992
47 Add to Book Cart book jacket Cooper, James.
European logistics : markets, management, and strategy / James Cooper, Michael Browne, and Melvyn Pe
Oxford, UK ; Cambridge, Mass., USA : Blackwell Business, 1991.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5780.E86 C66 1991
BOOK 1991
48 Add to Book Cart book jacket Fruzzetti, Lina.
Culture and change along the Blue Nile : courts, markets, and strategies for development / Lina Fruz
Boulder : Westview Press, 1990.

Location: Oakdale Circulating (2nd Floor)
Call Number: GN397.7.S73 F78 1990
BOOK 1990
49 Add to Book Cart book jacket Levinson, Jay Conrad.
Guerrilla marketing attack : new strategies, tactics, and weapons for winning big profits for your s
Boston : Houghton Mifflin, 1989.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415 .L476 1989
BOOK 1989
50 Add to Book Cart book jacket Roman, Ernan.
Integrated direct marketing : techniques and strategies for success / Ernan Roman ; forewords by Bob
New York : McGraw-Hill, c1988.

Location: Oakdale Circulating (2nd Floor)
Call Number: HF5415.126 .R65 1988
BOOK c1988
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